{"id":7911,"date":"2021-09-29T14:03:45","date_gmt":"2021-09-29T07:03:45","guid":{"rendered":"https:\/\/shojiki.vn\/?p=7911"},"modified":"2022-05-13T11:07:21","modified_gmt":"2022-05-13T04:07:21","slug":"thiet-ke-quang-cao-ngoai-troi","status":"publish","type":"post","link":"https:\/\/shojiki.vn\/en\/thiet-ke-quang-cao-ngoai-troi.html","title":{"rendered":"THI\u1ebeT K\u1ebe QU\u1ea2NG C\u00c1O NGO\u00c0I TR\u1edcI"},"content":{"rendered":"<h2 style=\"text-align: justify;\"><b>III. THI\u1ebeT K\u1ebe QU\u1ea2NG C\u00c1O NGO\u00c0I TR\u1edcI<\/b><\/h2>\n<h3 style=\"text-align: justify;\"><b>1. Vai tr\u00f2 c\u1ee7a thi\u1ebft k\u1ebf trong qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">C\u00f3 th\u1ec3 n\u00f3i thi\u1ebft k\u1ebf l\u00e0 m\u1ed9t trong nh\u1eefng ph\u1ea7n r\u1ea5t quan tr\u1ecdng v\u00e0 \u0111ang m\u1eafc nhi\u1ec1u l\u1ed7i nh\u1ea5t hi\u1ec7n nay trong c\u1ea3 quy tr\u00ecnh c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi. Thi\u1ebft k\u1ebf ch\u00ednh l\u00e0 ti\u1ebfp \u0111i\u1ec3m tr\u1ef1c ti\u1ebfp truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p \u0111\u1ebfn ng\u01b0\u1eddi d\u00f9ng, cho n\u00ean c\u1ea7n \u0111\u01b0\u1ee3c ch\u0103m ch\u00fat ngay t\u1eeb khi b\u1eaft \u0111\u1ea7u l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. Thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi r\u1ea5t kh\u00e1c v\u1edbi thi\u1ebft k\u1ebf trong \u1ea5n ph\u1ea9m in \u1ea5n, hay thi\u1ebft k\u1ebf banner online, tr\u1ecdng t\u00e2m \u1edf hai \u0111i\u1ec3m:<\/span><\/p>\n<p style=\"text-align: justify;\"><b>Th\u1ee9 nh\u1ea5t<\/b><span style=\"font-weight: 400;\">, tr\u1edf l\u1ea1i vai tr\u00f2 v\u00e0 ti\u1ebfp \u0111i\u1ec3m (touch point) c\u1ee7a qu\u1ea3ng c\u00e1o OOH\u00a0 l\u00e0 g\u00e2y s\u1ef1 ch\u00fa \u00fd chung hay t\u1ea1o s\u1ef1 nh\u1eafc nh\u1edb v\u1edbi m\u1ed9t s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch li\u00ean t\u1ee5c \u0111\u1ec3 h\u1ed7 tr\u1ee3 cho c\u00e1c k\u00eanh kh\u00e1c ch\u1ed1t sales, do \u0111\u00f3 vi\u1ec7c \u0111\u1ea7u ti\u00ean l\u00e0 ph\u1ea3i l\u00e0m sao \u0111\u1ec3 ng\u01b0\u1eddi xem nh\u1edb ngay l\u00e0 c\u00f3 c\u00f4ng ty n\u00e0o qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m g\u00ec.<\/span><\/p>\n<p style=\"text-align: justify;\"><b>Th\u1ee9 hai<\/b><span style=\"font-weight: 400;\"> l\u00e0 nguy\u00ean t\u1eafc ba gi\u00e2y. \u0110\u00e8n \u0111\u1ecf c\u00f3 th\u1ec3 \u0111\u1ebfn m\u1ed9t ph\u00fat, nh\u01b0ng d\u00f2ng ng\u01b0\u1eddi ngo\u00e0i kia kh\u00f4ng c\u00f3 th\u1eddi gian \u0111\u1ecdc qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n qu\u00e1 l\u00e2u v\u00ec h\u1ecd c\u00f2n l\u00e1i xe. H\u00e3y thi\u1ebft k\u1ebf sao cho th\u1eadt d\u1ec5 nh\u00ecn, th\u1eadt d\u1ec5 \u0111\u1ecdc, th\u1eadt d\u1ec5 hi\u1ec3u. Thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n kh\u00f4ng ch\u1ec9 l\u00e0 k\u1ef9 n\u0103ng, m\u00e0 c\u00f2n l\u00e0 s\u1ef1 d\u0169ng c\u1ea3m d\u1ef1a tr\u00ean kinh nghi\u1ec7m \u0111\u1ec3 thuy\u1ebft ph\u1ee5c c\u1ea5p tr\u00ean. H\u00e3y t\u1eadn d\u1ee5ng t\u1ed1i \u0111a m\u1ecdi kh\u00f4ng gian, h\u00e3y t\u1ed1i gi\u1ea3n n\u1ed9i dung, h\u00e3y cho k\u00edch th\u01b0\u1edbc ch\u1eef to nh\u1ea5t c\u00f3 th\u1ec3.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">H\u00e3y nh\u1edb, c\u00f4ng ty qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi h\u1ea7u h\u1ebft mu\u1ed1n qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00ean nhanh nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ec3 ti\u1ebft ki\u1ec7m th\u1eddi gian tr\u1ed1ng b\u1ea3ng, ch\u1ec9 c\u00f3 kh\u00e1ch h\u00e0ng ph\u1ea3i t\u1ef1 c\u1ee9u m\u00ecnh trong vi\u1ec7c ch\u0103m ch\u00fat v\u00e0o n\u1ed9i dung qu\u1ea3ng c\u00e1o. Ch\u1ecdn sai thi\u1ebft k\u1ebf, c\u1ea3 chi\u1ebfn d\u1ecbch hay ho c\u00f3 th\u1ec3 \u0111\u1ed5 s\u00f4ng \u0111\u1ed5 bi\u1ec3n.<\/span><\/p>\n<p><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.youtube.com\/watch?v=G1t1tr4Wdsc&amp;t=15s\" target=\"_blank\" rel=\"noopener\">T\u1ed5ng h\u1ee3p video qu\u1ea3ng c\u00e1o 3D \u0111\u1ec9nh cao tr\u00ean th\u1ebf gi\u1edbi n\u0103m 2022<\/a><\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"T\u1ed5ng h\u1ee3p videos 3D, m\u00e0n h\u00ecnh LED 3D \u0111\u1eb9p nh\u1ea5t tr\u00ean th\u1ebf gi\u1edbi - Shojiki Advertising\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/G1t1tr4Wdsc?start=15&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h3 style=\"text-align: justify;\"><b>2. Quy tr\u00ecnh thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi<\/b><\/h3>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Nh\u01b0 \u0111\u00e3 n\u00f3i, thi\u1ebft k\u1ebf cho qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi n\u00ean l\u00e0 thi\u1ebft k\u1ebf ri\u00eang, th\u1eadm ch\u00ed l\u00e0 m\u1ed9t b\u1ea3n c\u1eaft g\u1ecdn c\u1ee7a key visual, ho\u1eb7c c\u00f3 th\u1ec3 chia th\u00e0nh nhi\u1ec1u thi\u1ebft k\u1ebf kh\u00e1c nhau \u0111\u1ec3 ph\u00f9 h\u1ee3p t\u1eebng giai \u0111o\u1ea1n c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, v\u00ec b\u1ea3n th\u00e2n qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi \u0111\u01b0\u1ee3c \u0111\u1ed5i n\u1ed9i dung mi\u1ec5n ph\u00ed n\u1ebfu l\u00e0 DOOH, v\u00e0 c\u00f3 th\u1ec3 thay b\u1ea1t sau t\u1eeb 3-6 th\u00e1ng \u0111\u1ed1i v\u1edbi b\u1ea3ng truy\u1ec1n th\u1ed1ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi c\u0169ng c\u00f3 th\u1ec3 c\u00f3 nhi\u1ec1u n\u1ed9i dung \u1ee9ng v\u1edbi nhi\u1ec1u v\u1ecb tr\u00ed bi\u1ec3n b\u1ea3ng, thay v\u00ec d\u1ed3n n\u00e9n t\u1ea5t c\u1ea3 <\/span><span style=\"font-weight: 400;\">Unique Selling Point (<\/span><span style=\"font-weight: 400;\">USP) c\u1ee7a s\u1ea3n ph\u1ea9m trong m\u1ed9t thi\u1ebft k\u1ebf.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ngo\u00e0i logo, h\u00ecnh \u1ea3nh ch\u00ednh (key visual) c\u00f3 th\u1ec3 l\u00e0 s\u1ea3n ph\u1ea9m ho\u1eb7c celeb, th\u00ec h\u00e3y ngh\u0129 ngay \u0111\u1ebfn t\u1ea5t c\u1ea3 nh\u1eefng t\u1eeb ng\u1eef s\u1ebd xu\u1ea5t hi\u1ec7n tr\u00ean n\u1ed9i dung, c\u00f3 th\u1ec3 list ra v\u00e0 ch\u1ecdn nh\u1eefng n\u1ed9i dung quan tr\u1ecdng nh\u1ea5t, g\u1ee3i \u00fd l\u00e0 kh\u00f4ng qu\u00e1 ba USP tr\u00ean m\u1ed9t n\u1ed9i dung qu\u1ea3ng c\u00e1o. Ngo\u00e0i ra, website hay s\u1ed1 \u0111i\u1ec7n tho\u1ea1i m\u00e0 c\u1ea7n thi\u1ebft th\u00ec h\u00e3y cho v\u00e0o. QR code kh\u00f4ng n\u00ean b\u1ecf v\u00e0o v\u00ec qu\u00e1 xa, s\u1ebd kh\u00f4ng ai d\u00f9ng, thay v\u00ec \u0111\u00f3 h\u00e3y in to t\u00ean website.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">H\u00e3y t\u1ea1o ra nh\u1eefng b\u1ea3n thi\u1ebft k\u1ebf ngang, v\u00e0 \u0111\u1ee9ng c\u1ee7a thi\u1ebft k\u1ebf. Tr\u00ean m\u1ed7i thi\u1ebft k\u1ebf l\u1ea1i ch\u1ecdn c\u00e1ch ph\u00e2n b\u1ed1 c\u00e1c y\u1ebfu t\u1ed1 (element) v\u1ec1 ph\u00eda b\u00ean ph\u1ea3i v\u00e0 v\u1ec1 ph\u00eda b\u00ean tr\u00e1i, v\u00ec s\u1ebd c\u00f3 nh\u1eefng b\u1ea3ng qu\u1ea3ng c\u00e1o thu\u1eadn l\u1ee3i \u0111\u1ec3 nh\u00ecn t\u1eeb c\u1ea3 hai ph\u00eda. H\u00e3y xem b\u1ea3ng th\u1ef1c t\u1ebf v\u1ec1 \u0111\u00eam, nhi\u1ec1u c\u1ea7n \u0111\u00e8n ch\u1ec9nh kh\u00f4ng \u0111\u1ea1t s\u1ebd l\u00e0m l\u00f3a \u1edf nh\u1eefng ph\u1ea7n g\u1ea7n \u0111\u00e8n khi\u1ebfn n\u1ed9i dung b\u1ecb m\u1ea5t.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Sau khi ph\u00eda marketing cung c\u1ea5p c\u00e1c v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o, h\u00e3y y\u00eau c\u1ea7u cung c\u1ea5p video c\u1ee7a t\u1eebng v\u1ecb tr\u00ed, c\u00e1c g\u00f3c ch\u1ee5p t\u1eeb c\u00e1c kho\u1ea3ng c\u00e1ch kh\u00e1c nhau, h\u00e3y \u0111\u1eb7c bi\u1ec7t ch\u00fa \u00fd v\u00e0o c\u00e1c kho\u1ea3ng b\u1ecb c\u00e2y che, nh\u00e0 che, g\u00f3c nh\u00ecn thu\u1eadn l\u1ee3i c\u1ee7a b\u1ea3ng m\u00e0 ch\u1ecdn thi\u1ebft k\u1ebf \u01b0u ti\u00ean b\u00ean tr\u00e1i hay b\u00ean ph\u1ea3i. H\u00e3y demo qu\u1ea3ng c\u00e1o v\u00e0o c\u00e1c h\u00ecnh th\u1ef1c t\u1ebf, nh\u1edb l\u00e0 h\u00ecnh th\u1ef1c t\u1ebf, \u0111\u1eebng ch\u1ec9 n\u1ed9p l\u00ean s\u1ebfp n\u1ed9i dung qu\u1ea3ng c\u00e1o th\u00f4i, v\u00ec \u0111\u00f3 l\u00e0 sai l\u1ea7m l\u1edbn nh\u1ea5t designer c\u00f3 th\u1ec3 m\u1eafc ph\u1ea3i.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">N\u1ebfu \u0111\u01b0\u1ee3c h\u1ecfi trong qu\u00e1 tr\u00ecnh test m\u00e0u, h\u00e3y mang n\u00f3 ra ngo\u00e0i tr\u1eddi, v\u00e0 ch\u1ecdn m\u00e0u t\u1ed1i h\u01a1n th\u1ef1c t\u1ebf 10-15% v\u00ec khi mang ra ngo\u00e0i n\u1eafng, m\u00e0u s\u1ebd ch\u00e2n th\u1ef1c h\u01a1n, v\u00e0 b\u1ea1t s\u1ebd gi\u1ea3m m\u00e0u theo th\u1eddi gian qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<p>Tham kh\u1ea3o th\u00eam: <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/vimeo.com\/showcase\/9442957\" target=\"_blank\" rel=\"noopener\">hi\u1ec7u \u1ee9ng video m\u00e0 \u0111\u1ed1i t\u00e1c c\u1ee7a ch\u00fang t\u00f4i \u0111\u00e3 l\u00e0m<\/a><\/span><\/p>\n<h3 style=\"text-align: justify;\"><b>3. Y<\/b><b>\u1ebfu t\u1ed1 \u0111\u1ec3 t\u1ea1o n\u00ean thi\u1ebft k\u1ebf ngo\u00e0i tr\u1eddi hi\u1ec7u qu\u1ea3<\/b><\/h3>\n<h4 style=\"text-align: justify;\"><b>3.1. N\u1ed9i dung \u0111\u01a1n gi\u1ea3n<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ebfn kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t, thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o c\u1ea7n \u0111\u01a1n gi\u1ea3n, \u00edt chi ti\u1ebft th\u1eeba v\u00e0 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m\/n\u1ed9i dung qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.2.Th\u1eddi gian kh\u00e1ch h\u00e0ng ti\u1ebfp c\u1eadn qu\u1ea3ng c\u00e1o ch\u1ec9 c\u00f3 ba gi\u00e2y<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">N\u1ed9i dung qu\u1ea3ng c\u00e1o c\u1ea7n ng\u1eafn g\u1ecdn v\u00e0 d\u1ec5 hi\u1ec3u nh\u1ea5t \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 xem v\u00e0 hi\u1ec3u trong ba gi\u00e2y, v\u00ec h\u1ea7u h\u1ebft b\u1ea3ng qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi ti\u1ebfp c\u1eadn \u0111\u1ebfn kh\u00e1ch h\u00e0ng \u0111ang tham gia giao th\u00f4ng.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.3. Font ch\u1eef n\u00e9t \u0111\u1eadm, l\u1edbn, d\u1ec5 \u0111\u1ecdc<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi th\u1eadt s\u1ef1 hi\u1ec7u qu\u1ea3 khi th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ecdc \u0111\u01b0\u1ee3c ho\u1eb7c nh\u00ecn th\u1ea5y \u1edf kho\u1ea3ng c\u00e1ch t\u1eeb 400m. N\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng font ch\u1eef n\u00e9t m\u1ea3nh n\u00f3 s\u1ebd tr\u1edf n\u00ean v\u00f4 h\u00ecnh khi nh\u00ecn t\u1eeb kho\u1ea3ng c\u00e1ch xa.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Ngo\u00e0i ra, \u0111\u1ec3 ng\u01b0\u1eddi xem d\u1ec5 hi\u1ec3u, n\u00ean h\u1ea1n ch\u1ebf s\u1eed d\u1ee5ng c\u00e1c thu\u1eadt ng\u1eef chuy\u00ean ng\u00e0nh, t\u1eeb \u0111\u1ecba ph\u01b0\u01a1ng, t\u1eeb vi\u1ebft t\u1eaft&#8230;<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.4. M\u00e0u s\u1eafc t\u01b0\u01a1ng ph\u1ea3n, kh\u00f4ng qu\u00e1 nh\u1ea1t\/ch\u00f3i, kh\u00f3 \u0111\u1ecdc<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Khi n\u00f3i \u0111\u1ebfn thi\u1ebft k\u1ebf, m\u00e0u s\u1eafc l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng nh\u1eefng m\u00e0u s\u1eafc c\u00f3 \u0111\u1ed9 t\u01b0\u01a1ng ph\u1ea3n cao \u0111\u1ec3 gi\u00fap thi\u1ebft k\u1ebf n\u1ed5i b\u1eadt h\u01a1n v\u00e0 d\u1ec5 b\u1eaft \u0111\u01b0\u1ee3c \u00e1nh nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">H\u1ea1n ch\u1ebf s\u1eed d\u1ee5ng nh\u1eefng m\u00e0u d\u1ea1ng pastel, ph\u1ea5n nh\u1ea1t v\u00ec r\u1ea5t kh\u00f3 \u0111\u1ec3 nh\u00ecn th\u1ea5y ngo\u00e0i tr\u1eddi v\u00e0 s\u1ea3n ph\u1ea9m in \u1ea5n c\u0169ng s\u1ebd kh\u00f4ng gi\u1eef \u0111\u01b0\u1ee3c m\u00e0u s\u1eafc qu\u00e1 l\u00e2u.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.5. S\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh s\u1ea3n ph\u1ea9m \u0111\u01a1n th\u1ec3<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">B\u1ea1n n\u00ean s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh v\u1edbi m\u1ed9t s\u1ea3n ph\u1ea9m v\u00e0 l\u1edbn h\u1ebft m\u1ee9c c\u00f3 th\u1ec3 \u0111\u1ec3 kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn v\u00e0 nh\u1eadn bi\u1ebft s\u1ea3n ph\u1ea9m. B\u1ea1n h\u00e3y t\u01b0\u1edfng t\u01b0\u1ee3ng m\u1ed9t chai n\u01b0\u1edbc to hay nhi\u1ec1u chai n\u01b0\u1edbc nh\u1ecf th\u00ec \u0111\u00e2u s\u1ebd g\u00e2y \u1ea5n t\u01b0\u1ee3ng v\u1edbi b\u1ea1n h\u01a1n?<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.6. Background t\u1ed1i gi\u1ea3n<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi background, n\u00ean t\u1ed1i gi\u1ea3n h\u1ebft m\u1ee9c c\u00f3 th\u1ec3 \u0111\u1ec3 h\u1ea1n ch\u1ebf chi ph\u1ed1i s\u1ef1 t\u1eadp trung c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0o s\u1ea3n ph\u1ea9m ch\u00ednh\/n\u1ed9i dung qu\u1ea3ng c\u00e1o. B\u00ean c\u1ea1nh \u0111\u00f3, background n\u00ean \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u00e0u s\u1eafc c\u00f3 \u0111\u1ed9 t\u01b0\u01a1ng ph\u1ea3n m\u00e0u cao v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 n\u1ed9i dung qu\u1ea3ng c\u00e1o.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.7. K\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ec3 chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 th\u00ec thi\u1ebft k\u1ebf c\u1ea7n khi\u00eau g\u1ee3i \u0111\u01b0\u1ee3c s\u1ef1 t\u00f2 m\u00f2 v\u00e0 th\u00edch th\u00fa c\u1ee7a kh\u00e1ch h\u00e0ng, c\u1ea7n c\u00f3 th\u00f4ng tin li\u00ean h\u1ec7, th\u00f4ng tin s\u1ea3n ph\u1ea9m&#8230;<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.8. Tr\u00ecnh b\u00e0y th\u01b0\u01a1ng hi\u1ec7u<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Th\u01b0\u01a1ng hi\u1ec7u l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ed1i v\u1edbi t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, c\u1ea7n c\u00e2n \u0111\u1ed1i y\u1ebfu t\u1ed1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ee7 l\u1edbn v\u00e0 r\u00f5 r\u00e0ng \u0111\u1ec3 d\u1ec5 d\u00e0ng nh\u1eadn bi\u1ebft. Logo th\u01b0\u1eddng kh\u00f4ng l\u1edbn h\u01a1n s\u1ea3n ph\u1ea9m qu\u1ea3ng c\u00e1o, k\u00edch th\u01b0\u1edbc l\u00fd t\u01b0\u1edfng cho logo tr\u00ean m\u1ed9t b\u1ea3ng qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi l\u00e0 1\/10 k\u00edch th\u01b0\u1edbc b\u1ea3ng.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>3.9. T\u00ednh \u0111\u1ebfn y\u1ebfu t\u1ed1 ngo\u1ea1i c\u1ea3nh<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Tr\u01b0\u1edbc khi ho\u00e0n thi\u1ec7n thi\u1ebft k\u1ebf b\u1ea1n \u0111\u1eebng qu\u00ean kh\u1ea3o s\u00e1t qua v\u1ecb tr\u00ed b\u1ea3ng qu\u1ea3ng c\u00e1o v\u00e0 g\u00f3c nh\u00ecn b\u1ea3ng qu\u1ea3ng c\u00e1o \u0111\u1ec3 c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u1ebft m\u1ee9c kh\u1ea3 n\u0103ng t\u1eadp trung v\u00e0 t\u1ea7m nh\u00ecn c\u1ee7a kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<h3 style=\"text-align: justify;\"><b>4. L\u1ed7i th\u01b0\u1eddng g\u1eb7p trong thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi<\/b><\/h3>\n<h4 style=\"text-align: justify;\"><b>4.1. Qu\u00e1 chi ch\u00edt n\u1ed9i dung<\/b><\/h4>\n<p style=\"text-align: justify;\"><b>\u00a0<\/b> <span style=\"font-weight: 400;\">Khi b\u1ea1n c\u1ed1 g\u1eafng \u0111\u01b0a qu\u00e1 nhi\u1ec1u th\u00f4ng tin l\u00ean b\u1ea3ng qu\u1ea3ng c\u00e1o s\u1ebd g\u00e2y ra s\u1ef1 ph\u1ea3n t\u00e1c d\u1ee5ng. Kh\u00e1ch h\u00e0ng kh\u00f4ng c\u00f3 qu\u00e1 nhi\u1ec1u th\u1eddi gian cho m\u1ed9t b\u1ea3ng qu\u1ea3ng c\u00e1o n\u00ean khi nh\u00ecn v\u00e0o h\u1ecd s\u1ebd kh\u00f4ng bi\u1ebft t\u1eadp trung v\u00e0o \u0111\u00e2u, k\u1ebft qu\u1ea3 l\u00e0 h\u1ecd s\u1ebd b\u1ecf qua qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>4.2. Kh\u00f4ng quan t\u00e2m \u0111\u1ebfn ph\u1ed1i c\u1ea3nh th\u1ef1c t\u1ebf c\u1ee7a bi\u1ec3n b\u1ea3ng<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u1ed1i v\u1edbi qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi, vi\u1ec7c b\u1ea3ng qu\u1ea3ng c\u00e1o b\u1ecb che ch\u1eafn b\u1edfi 1 y\u1ebfu t\u1ed1 n\u00e0o \u0111\u00f3 l\u00e0 \u0111i\u1ec1u kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi (c\u00e2y, nh\u00e0, c\u1ed9t \u0111i\u1ec7n,\u2026). V\u00ec v\u1eady n\u1ebfu b\u1ea1n kh\u00f4ng kh\u1ea3o s\u00e1t tr\u01b0\u1edbc v\u1ecb tr\u00ed b\u1ea3ng qu\u1ea3ng c\u00e1o, c\u00f3 th\u1ec3 s\u1ea3n ph\u1ea9m\/n\u1ed9i dung qu\u1ea3ng c\u00e1o s\u1ebd b\u1ecb che m\u1ea5t.<\/span><\/p>\n<div id=\"attachment_8631\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8631\" class=\"wp-image-8631 size-large\" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi-1030x773.jpg\" alt=\"H\u00ecnh \u1ea3nh minh ho\u1ea1 \" width=\"1030\" height=\"773\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi-1030x773.jpg 1030w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi-300x225.jpg 300w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi-768x576.jpg 768w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi-1536x1152.jpg 1536w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-bien-bang-ngoai-troi.jpg 2048w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><p id=\"caption-attachment-8631\" class=\"wp-caption-text\">H\u00ecnh \u1ea3nh minh ho\u1ea1 (ngu\u1ed3n \u1ea3nh: Shojiki)<\/p><\/div>\n<h4 style=\"text-align: justify;\"><b>4.3. C\u00e1c y\u1ebfu t\u1ed1 qu\u00e1 nh\u1ecf, ch\u1eeba bi\u00ean qu\u00e1 l\u1edbn<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi th\u01b0\u1eddng c\u00f3 t\u1ea7m nh\u00ecn t\u1eeb r\u1ea5t xa, n\u1ebfu nh\u01b0 s\u1ea3n ph\u1ea9m\/n\u1ed9i dung qu\u1ea3ng c\u00e1o kh\u00f4ng \u0111\u1ee7 l\u1edbn n\u00f3 s\u1ebd tr\u1edf n\u00ean v\u00f4 h\u00ecnh.<\/span><\/p>\n<div id=\"attachment_8625\" style=\"width: 634px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8625\" class=\"wp-image-8625 size-full\" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-pano-truoc-nam-1975.jpg\" alt=\"\" width=\"624\" height=\"408\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-pano-truoc-nam-1975.jpg 624w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-pano-truoc-nam-1975-300x196.jpg 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><p id=\"caption-attachment-8625\" class=\"wp-caption-text\">T\u1eeb tr\u01b0\u1edbc n\u0103m 1975 c\u00e1c qu\u1ea3ng c\u00e1o \u0111\u00e3 bi\u1ebft t\u1eadn d\u1ee5ng kh\u00f4ng gian r\u1ea5t t\u1ed1t (ngu\u1ed3n \u1ea3nh: Internet)<\/p><\/div>\n<h4 style=\"text-align: justify;\"><b>4.4. M\u00e0u nh\u1ea1t in d\u1ec5 phai, kh\u00f4ng n\u1ed5i b\u1eadt<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">\u0110\u00fang v\u1edbi c\u00e1ch ta g\u1ecdi \u201cqu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi\u201d, t\u1ea5t nhi\u00ean b\u1ea3ng s\u1ebd \u1edf ngo\u00e0i tr\u1eddi v\u00e0 ch\u1ecbu \u1ea3nh h\u01b0\u1edfng b\u1edfi c\u00e1c y\u1ebfu t\u1ed1 th\u1eddi ti\u1ebft (m\u01b0a, n\u1eafng\u2026). B\u1ea1n n\u00ean ch\u1ecdn nh\u1eefng tone m\u00e0u \u0111\u1eadm v\u00e0 t\u0103ng \u0111\u1ed9 m\u00e0u th\u00eam 10-15%, theo th\u1eddi gian m\u00e0u s\u1ebd nh\u1ea1t d\u1ea7n.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>4.5. Font ch\u1eef kh\u00f3 \u0111\u1ecdc<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi nh\u1eafm \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng ch\u1ee7 y\u1ebfu l\u00e0 ng\u01b0\u1eddi tham gia giao th\u00f4ng, v\u00ec th\u1ebf h\u1ecd s\u1ebd c\u00f3 kh\u00f4ng qu\u00e1 ba gi\u00e2y \u0111\u1ec3 xem m\u1ed9t b\u1ea3ng qu\u1ea3ng c\u00e1o, h\u00e3y ch\u1ecdn nh\u1eefng font ch\u1eef d\u1ec5 \u0111\u1ecdc nh\u1ea5t, \u00edt ki\u1ec3u n\u00e9t.<\/span><\/p>\n<h4 style=\"text-align: justify;\"><b>4.6. H\u00ecnh kh\u00f4ng \u0111\u1ee7 ph\u00e2n gi\u1ea3i, h\u1eadu c\u1ea3nh r\u1ed1i m\u1eaft<\/b><\/h4>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c \u1ea5n ph\u1ea9m qu\u1ea3ng c\u00e1o v\u00e0 online, qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi c\u00f3 k\u00edch th\u01b0\u1edbc r\u1ea5t l\u1edbn (t\u1eeb 100m2), v\u00ec v\u1eady ch\u1ea5t l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh l\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n \u0111\u01b0\u1ee3c l\u01b0u \u00fd. \u0110\u1ed1i v\u1edbi qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, b\u1ea1n n\u00ean ch\u1ecdn ph\u00f4ng n\u1ec1n \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 ng\u01b0\u1eddi xem kh\u00f4ng b\u1ecb chi ph\u1ed1i v\u00e0 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m h\u01a1n.<\/span><\/p>\n<div id=\"attachment_8616\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8616\" class=\"wp-image-8616 size-large\" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-1030x579.jpg\" alt=\"\" width=\"1030\" height=\"579\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-1030x579.jpg 1030w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-300x169.jpg 300w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-768x432.jpg 768w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-1536x864.jpg 1536w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao.jpg 1920w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><p id=\"caption-attachment-8616\" class=\"wp-caption-text\">H\u00ecnh minh ho\u1ea1 (ngu\u1ed3n \u1ea3nh: internet)<\/p><\/div>\n<h3 style=\"text-align: justify;\"><b>5. Nh\u1eefng<\/b> <b>quy \u0111\u1ecbnh c\u1ea7n l\u01b0u \u00fd trong thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi<\/b><\/h3>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u1ea5m s\u1eed d\u1ee5ng <\/span><span style=\"font-weight: 400;\">\u201cs\u1ed1 m\u1ed9t\u201d, \u201cnh\u1ea5t\u201d, \u201cduy nh\u1ea5t\u201d, \u201ct\u1ed1t nh\u1ea5t\u201d ho\u1eb7c t\u1eeb ng\u1eef c\u00f3 \u00fd ngh\u0129a t\u01b0\u01a1ng t\u1ef1 m\u00e0 kh\u00f4ng c\u00f3 t\u00e0i li\u1ec7u h\u1ee3p ph\u00e1p ch\u1ee9ng minh. Thay v\u00e0o \u0111\u00f3 h\u00e3y s\u1eed d\u1ee5ng \u201ch\u00e0ng \u0111\u1ea7u\u201d, \u201cv\u01b0\u1ee3t tr\u1ed9i\u201d,&#8230;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u1ebfu d\u00f9ng ti\u1ebfng Anh th\u00ec k\u00edch th\u01b0\u1edbc t\u1ed1i \u0111a 70% ti\u1ebfng Vi\u1ec7t.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kh\u00f4ng s\u1eed d\u1ee5ng t\u1eeb ng\u1eef l\u00e0m m\u1ea5t thu\u1ea7n phong m\u1ef9 t\u1ee5c.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u1eed d\u1ee5ng logo ph\u1ea3i c\u00f3 gi\u1ea5y ph\u00e9p \u0111\u0103ng k\u00fd logo.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u00ecnh \u1ea3nh di\u1ec5n vi\u00ean n\u1ed5i ti\u1ebfng ph\u1ea3i c\u00f3 h\u1ee3p \u0111\u1ed3ng s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><i><span style=\"font-weight: 400;\">*L\u01b0u \u00fd: \u0110\u1ed1i v\u1edbi qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi file thi\u1ebft k\u1ebf n\u00ean ch\u1ecdn h\u1ec7 m\u00e0u CMYK, h\u00ecnh \u1ea3nh \u0111\u1ed9 ph\u00e2n gi\u1ea3i \u0111\u1ee7 l\u1edbn \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c \u0111\u1ed9 n\u00e9t sau khi in.<\/span><\/i><\/p>\n<p style=\"text-align: justify;\"><b>L\u01b0u \u00fd th\u00eam khi thi\u1ebft k\u1ebf led qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi:<\/b><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tuy\u1ec7t \u0111\u1ed1i kh\u00f4ng s\u1eed d\u1ee5ng m\u1ed9t h\u00ecnh t\u0129nh. Thay v\u00e0o \u0111\u00f3, n\u1ebfu kh\u00f4ng c\u00f3 ng\u00e2n s\u00e1ch l\u00e0m video chuy\u00ean nghi\u1ec7p, h\u00e3y l\u00e0m d\u1ea1ng gif animation, lo\u1ea1i n\u00e0y \u0111\u01a1n gi\u1ea3n kh\u00f4ng m\u1ea5t chi ph\u00ed nhi\u1ec1u.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Thay v\u00ec l\u00e0m m\u1ed9t clip 15 gi\u00e2y, h\u00e3y l\u00e0m clip 5 gi\u00e2y l\u1eb7p l\u1ea1i 3 l\u1ea7n, ho\u1eb7c 3 gi\u00e2y l\u1eb7p l\u1ea1i 5 l\u1ea7n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ki\u1ec3m tra m\u00e0u th\u1eadt tr\u00ean led khi ch\u1ea1y v\u00e0 \u0111i\u1ec1u ch\u1ec9nh n\u1ebfu c\u1ea7n thi\u1ebft. Vi\u1ec7c thay \u0111\u1ed5i m\u00e0u c\u1ee7a b\u1ea3ng led l\u00e0 g\u1ea7n nh\u01b0 kh\u00f4ng th\u1ec3 v\u00ec ph\u1ea3i thay led m\u1edbi ho\u1eb7c ch\u1ec9nh m\u00e0u ph\u1ee9c t\u1ea1p, thay v\u00e0o \u0111\u00f3 h\u00e3y \u0111i\u1ec1u ch\u1ec9nh m\u00e0u c\u1ee7a thi\u1ebft k\u1ebf.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tr\u00e1nh d\u00f9ng c\u00e1c m\u00e0u n\u1ec1n \u0111en, tr\u1eafng c\u00f3 th\u1ec3 l\u1ed9 c\u00e1c \u0111i\u1ec3m led ch\u1ebft.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><b>L\u01b0u \u00fd th\u00eam khi thi\u1ebft k\u1ebf cho LCD\/DF\/tablet:<\/b><\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">So v\u1edbi led ngo\u00e0i tr\u1eddi th\u00ec kho\u1ea3ng c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u1ee9ng g\u1ea7n h\u01a1n, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nhi\u1ec1u text h\u01a1n.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ch\u1ecdn n\u1ed9i dung ch\u00ednh c\u1ea7n truy\u1ec1n \u0111\u1ea1t ngang t\u1ea7m m\u1eaft ng\u01b0\u1eddi nh\u00ecn. Kh\u00e1 nhi\u1ec1u digital standee th\u1ea5p, n\u1ed9i dung ch\u00ednh c\u1ea7n \u0111\u01b0\u1ee3c mang l\u00ean tr\u00ean c\u00f9ng.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><b>Thi\u1ebft k\u1ebf s\u00e1ng t\u1ea1o trong qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\"><span style=\"font-weight: 400;\">C\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t l\u00e0 ch\u1ecdn lo\u1ea1i h\u00ecnh diecut, t\u1ee9c m\u1ed9t ph\u1ea7n v\u1eadt th\u1ec3 ch\u00ednh nh\u01b0 logo, s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 v\u01b0\u1ee3t ngo\u00e0i b\u1ea3ng, th\u01b0\u1eddng l\u00e0 ph\u00eda tr\u00ean.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mockup 3D c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc, nh\u01b0ng th\u00f4ng th\u01b0\u1eddng m\u1ea5t 1-2 th\u00e1ng \u0111\u1ec3 l\u00e0m m\u1eabu ki\u1ec3m th\u1eed, xin ph\u00e9p v\u00e0 nh\u1eefng nguy c\u01a1 mockup qu\u00e1 n\u1eb7ng kh\u00f4ng th\u1ec3 treo \u0111\u01b0\u1ee3c. Do \u0111\u00f3, h\u00e3y l\u00e0m th\u1eadt s\u1edbm n\u1ebfu kh\u00f4ng thi\u1ebft k\u1ebf mockup 3D c\u00f3 th\u1ec3 k\u00e9o tr\u1ec5 c\u1ea3 chi\u1ebfn d\u1ecbch.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u00e3y c\u00e2n nh\u1eafc s\u1eed d\u1ee5ng c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 led vi\u1ec1n r\u1ea5t \u0111\u1eb9p, logo ph\u00e1t s\u00e1ng, led n\u1ec1n n\u1ebfu b\u1ea1n c\u00f3 ng\u00e2n s\u00e1ch.<\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u00e3y c\u00e2n nh\u1eafc s\u1eed d\u1ee5ng th\u00e2n tr\u1ee5 qu\u1ea3ng c\u00e1o nh\u01b0 m\u1ed9t ph\u1ea7n thi\u1ebft k\u1ebf.<\/span><\/li>\n<\/ul>\n<h3><strong>M\u1ed9t s\u1ed1 h\u00ecnh \u1ea3nh:\u00a0<\/strong><\/h3>\n<div id=\"attachment_8628\" style=\"width: 1036px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8628\" class=\"wp-image-8628 \" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-cua-tefal-940x1030.jpg\" alt=\"\" width=\"1026\" height=\"1124\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-cua-tefal-940x1030.jpg 940w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-cua-tefal-274x300.jpg 274w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-cua-tefal-768x841.jpg 768w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-quang-cao-cua-tefal.jpg 1039w\" sizes=\"(max-width: 1026px) 100vw, 1026px\" \/><p id=\"caption-attachment-8628\" class=\"wp-caption-text\">H\u00ecnh minh ho\u1ea1 (ngu\u1ed3n \u1ea3nh: Shojiki)<\/p><\/div>\n<div id=\"attachment_8619\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8619\" class=\"wp-image-8619 size-large\" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-ket-hop-led-vien-1030x776.jpg\" alt=\"B\u1ea3ng qu\u1ea3ng c\u00e1o diecut k\u1ebft h\u1ee3p led vi\u1ec1n t\u00f2a nh\u00e0\" width=\"1030\" height=\"776\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-ket-hop-led-vien-1030x776.jpg 1030w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-ket-hop-led-vien-300x226.jpg 300w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-ket-hop-led-vien-768x579.jpg 768w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-ket-hop-led-vien.jpg 1083w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><p id=\"caption-attachment-8619\" class=\"wp-caption-text\">B\u1ea3ng qu\u1ea3ng c\u00e1o diecut k\u1ebft h\u1ee3p led vi\u1ec1n t\u00f2a nh\u00e0 (ngu\u1ed3n \u1ea3nh: Shojiki)<\/p><\/div>\n<div id=\"attachment_8622\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-8622\" class=\"wp-image-8622 size-large\" src=\"https:\/\/shojiki.vn\/template\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-key-visual-ket-hop-mock-up-3d-1030x661.jpg\" alt=\"B\u1ea3ng qu\u1ea3ng c\u00e1o diecut key visual k\u1ebft h\u1ee3p mockup 3D s\u1ea3n ph\u1ea9m\" width=\"1030\" height=\"661\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-key-visual-ket-hop-mock-up-3d-1030x661.jpg 1030w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-key-visual-ket-hop-mock-up-3d-300x193.jpg 300w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-key-visual-ket-hop-mock-up-3d-768x493.jpg 768w, https:\/\/shojiki.vn\/wp-content\/uploads\/2021\/09\/mau-thiet-ke-bang-quang-cao-diecut-key-visual-ket-hop-mock-up-3d.jpg 1280w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><p id=\"caption-attachment-8622\" class=\"wp-caption-text\">B\u1ea3ng qu\u1ea3ng c\u00e1o diecut key visual k\u1ebft h\u1ee3p mockup 3D s\u1ea3n ph\u1ea9m (ngu\u1ed3n \u1ea3nh: Internet)<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>III. THI\u1ebeT K\u1ebe QU\u1ea2NG C\u00c1O NGO\u00c0I TR\u1edcI 1. Vai tr\u00f2 c\u1ee7a thi\u1ebft k\u1ebf trong qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi C\u00f3 th\u1ec3 n\u00f3i thi\u1ebft k\u1ebf l\u00e0 m\u1ed9t trong nh\u1eefng ph\u1ea7n r\u1ea5t quan tr\u1ecdng v\u00e0 \u0111ang m\u1eafc nhi\u1ec1u l\u1ed7i nh\u1ea5t hi\u1ec7n nay trong c\u1ea3 quy tr\u00ecnh c\u1ee7a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi. Thi\u1ebft k\u1ebf ch\u00ednh l\u00e0 ti\u1ebfp&hellip;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[56],"tags":[57,58],"class_list":["post-7911","post","type-post","status-publish","format-standard","hentry","category-sach-quang-cao-ngoai-troi","tag-ebook","tag-ebookooh","category-56","description-off"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi - Shojiki<\/title>\n<meta name=\"description\" content=\"Nh\u1eefng l\u01b0u \u00fd khi thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi r\u1ea5t kh\u00e1c v\u1edbi thi\u1ebft k\u1ebf trong \u1ea5n ph\u1ea9m in \u1ea5n, hay thi\u1ebft k\u1ebf banner online.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shojiki.vn\/thiet-ke-quang-cao-ngoai-troi.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thi\u1ebft k\u1ebf qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi - 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