{"id":18510,"date":"2025-11-05T16:08:23","date_gmt":"2025-11-05T09:08:23","guid":{"rendered":"https:\/\/shojiki.vn\/?p=18510"},"modified":"2025-11-05T16:25:10","modified_gmt":"2025-11-05T09:25:10","slug":"hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam","status":"publish","type":"post","link":"https:\/\/shojiki.vn\/en\/hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam.html","title":{"rendered":"Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam"},"content":{"rendered":"

Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam<\/strong><\/h2>\n

Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n t\u1ea1i H\u1ed9i th\u1ea3o Khu v\u1ef1c ch\u00e2u \u00c1 do Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o Ngo\u00e0i tr\u1eddi Th\u1ebf gi\u1edbi (WOO) t\u1ed5 ch\u1ee9c, nh\u1edd t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u1ea1nh m\u1ebd trong l\u0129nh v\u1ef1c qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi.<\/strong><\/p>\n

S\u1ef1 ki\u1ec7n di\u1ec5n ra t\u1eeb ng\u00e0y 5 \u0111\u1ebfn 7\/11 t\u1ea1i kh\u00e1ch s\u1ea1n JW Marriott Seoul (H\u00e0n Qu\u1ed1c), quy t\u1ee5 h\u01a1n 600 \u0111\u1ea1i bi\u1ec3u \u0111\u1ebfn t\u1eeb 58 qu\u1ed1c gia. \u0110\u1ea1i di\u1ec7n Vi\u1ec7t Nam, \u00f4ng Nguy\u1ec5n Quang Nh\u1ef1t \u2013 T\u1ed5ng gi\u00e1m \u0111\u1ed1c C\u00f4ng ty C\u1ed5 ph\u1ea7n Qu\u1ea3ng c\u00e1o SJK, Ph\u00f3 ch\u1ee7 t\u1ecbch H\u1ed9i Qu\u1ea3ng c\u00e1o TP.HCM v\u00e0\u00a0\u0110\u1ea1i di\u1ec7n C\u00e2u l\u1ea1c b\u1ed9 Qu\u1ea3ng c\u00e1o Ngo\u00e0i tr\u1eddi (OOHClub)\u00a0\u0111\u00e3 c\u00f3 b\u00e0i tham lu\u1eadn chia s\u1ebb v\u1ec1 s\u1ef1 chuy\u1ec3n m\u00ecnh c\u1ee7a ng\u00e0nh qu\u1ea3ng c\u00e1o Vi\u1ec7t Nam nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y.<\/p>\n

\"\u00d4ng<\/a>

\u00d4ng Nguy\u1ec5n Quang Nh\u1ef1t ph\u00e1t bi\u1ec3u v\u1ec1 t\u00ecnh h\u00ecnh Qu\u1ea3ng c\u00e1o t\u1ea1i Vi\u1ec7t Nam<\/p><\/div>\n

\u00d4ng Nh\u1ef1t nh\u1ea5n m\u1ea1nh, c\u00f4ng ngh\u1ec7, d\u1eef li\u1ec7u v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a \u0111ang \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng ng\u00e0y c\u00e0ng r\u1ed9ng r\u00e3i, trong khi t\u1ed1c \u0111\u1ed9 \u0111\u00f4 th\u1ecb h\u00f3a nhanh c\u00f9ng h\u1ea1 t\u1ea7ng qu\u1ea3ng c\u00e1o ng\u00e0y c\u00e0ng chuy\u00ean nghi\u1ec7p \u0111\u00e3 t\u1ea1o n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc cho s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a ng\u00e0nh. Vi\u1ec7t Nam \u0111ang tr\u1edf th\u00e0nh \u0111i\u1ec3m \u0111\u1ebfn \u0111\u1ea7u t\u01b0 h\u1ea5p d\u1eabn c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc.<\/p>\n

Theo B\u00e1o c\u00e1o Th\u1ecb tr\u01b0\u1eddng OOH Vi\u1ec7t Nam 2025 do OOH Investment Partners (OIP) c\u00f4ng b\u1ed1, ng\u00e0nh qu\u1ea3ng c\u00e1o ngo\u00e0i tr\u1eddi Vi\u1ec7t Nam duy tr\u00ec t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng trung b\u00ecnh 9,6%\/n\u0103m t\u1eeb n\u0103m 2022. T\u1ed5ng doanh thu to\u00e0n ng\u00e0nh d\u1ef1 ki\u1ebfn \u0111\u1ea1t 245 tri\u1ec7u USD trong n\u0103m 2024. Giai \u0111o\u1ea1n 2026\u20132030 \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o s\u1ebd ch\u1ee9ng ki\u1ebfn b\u01b0\u1edbc ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd h\u01a1n khi chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 truy\u1ec1n th\u00f4ng d\u1ef1a tr\u00ean d\u1eef li\u1ec7u tr\u1edf th\u00e0nh \u0111\u1ed9ng l\u1ef1c then ch\u1ed1t.<\/p>\n

\"\u00d4ng<\/a>

\u00d4ng Tom Goddard \u2013 Ch\u1ee7 t\u1ecbch WOO gi\u1edbi thi\u1ec7u c\u00e1c \u0111\u1ea1i bi\u1ec3u \u0111\u1ebfn t\u1eeb nhi\u1ec1u qu\u1ed1c gia<\/p><\/div>\n

Ph\u00e1t bi\u1ec3u b\u00ean l\u1ec1 h\u1ed9i ngh\u1ecb, \u00f4ng Nh\u1ef1t cho r\u1eb1ng vi\u1ec7c Vi\u1ec7t Nam \u0111\u01b0\u1ee3c m\u1eddi chia s\u1ebb t\u1ea1i di\u1ec5n \u0111\u00e0n c\u00e1c hi\u1ec7p h\u1ed9i qu\u1ea3ng c\u00e1o qu\u1ed1c gia l\u00e0 c\u01a1 h\u1ed9i qu\u00fd \u0111\u1ec3 kh\u1eb3ng \u0111\u1ecbnh h\u00ecnh \u1ea3nh m\u1ed9t th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o n\u0103ng \u0111\u1ed9ng, s\u00e1ng t\u1ea1o v\u00e0 h\u1ed9i nh\u1eadp s\u00e2u r\u1ed9ng. \u0110i\u1ec1u n\u00e0y g\u00f3p ph\u1ea7n m\u1edf r\u1ed9ng k\u1ebft n\u1ed1i qu\u1ed1c t\u1ebf v\u00e0 th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a ng\u00e0nh qu\u1ea3ng c\u00e1o Vi\u1ec7t Nam trong k\u1ef7 nguy\u00ean s\u1ed1.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n t\u1ea1i H\u1ed9i th\u1ea3o Khu v\u1ef1c ch\u00e2u \u00c1 do Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o Ngo\u00e0i tr\u1eddi Th\u1ebf gi\u1edbi (WOO) t\u1ed5 ch\u1ee9c, nh\u1edd t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng v\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u1ea1nh m\u1ebd trong l\u0129nh…<\/p>\n","protected":false},"author":17,"featured_media":18520,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-18510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc","category-17","description-off"],"acf":[],"yoast_head":"\nHi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam - Shojiki.vn<\/title>\n<meta name=\"description\" content=\"Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n t\u1ea1i H\u1ed9i th\u1ea3o Khu v\u1ef1c ch\u00e2u \u00c1 do Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o Ngo\u00e0i tr\u1eddi Th\u1ebf gi\u1edbi (WOO) t\u1ed5 ch\u1ee9c.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shojiki.vn\/hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam - Shojiki.vn\" \/>\n<meta property=\"og:description\" content=\"Vi\u1ec7t Nam ti\u1ebfp t\u1ee5c ghi d\u1ea5u \u1ea5n t\u1ea1i H\u1ed9i th\u1ea3o Khu v\u1ef1c ch\u00e2u \u00c1 do Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o Ngo\u00e0i tr\u1eddi Th\u1ebf gi\u1edbi (WOO) t\u1ed5 ch\u1ee9c.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shojiki.vn\/hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam.html\" \/>\n<meta property=\"og:site_name\" content=\"Shojiki.vn\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-05T09:08:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T09:25:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2025\/11\/THUMBNAIL-O\u0302ng-Nguye\u0302\u0303n-Quang-Nhu\u031b\u0323t-cu\u0300ng-o\u0302ng-Tom-Goddard-\u2013-Chu\u0309-ti\u0323ch-WOO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nguy\u1ec5n \u0110\u1ee9c L\u1ed9c\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguy\u1ec5n \u0110\u1ee9c L\u1ed9c\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/shojiki.vn\/hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam.html\",\"url\":\"https:\/\/shojiki.vn\/hiep-hoi-quang-cao-ooh-the-gioi-danh-gia-cao-su-phat-trien-cua-viet-nam.html\",\"name\":\"Hi\u1ec7p h\u1ed9i Qu\u1ea3ng c\u00e1o OOH Th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 cao s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a Vi\u1ec7t Nam - 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