{"id":241,"date":"2015-04-16T17:17:41","date_gmt":"2015-04-16T10:17:41","guid":{"rendered":"http:\/\/localhost:8081\/quangcaotramxang\/?page_id=241"},"modified":"2020-04-09T11:35:03","modified_gmt":"2020-04-09T04:35:03","slug":"pop-point-of-purchase","status":"publish","type":"page","link":"https:\/\/shojiki.vn\/en\/offline-advertising\/pop-point-of-purchase","title":{"rendered":"POP (Point of Purchase)"},"content":{"rendered":"<p><strong>Since an estimated 70% of purchase decisions are made within the retail store itself, effective POP advertising can have a dramatic impact on sales for a particular product category or brand. A simple traditional stand at POP like product\/brand stand could maximize effectiveness on trade marketing, allows brand to run instant marketing experiments, geographically targeted promotions campaigns, and more.<\/strong><\/p>\n<ul>\n<li><strong>Market \u2013 supermarket channel :<\/strong>\n<ul>\n<li>Through our innovative ideas and our experience of marketing in market and supermarket channel, we propose up to 40 market in HCM city and almost biggest retailer, shop<\/li>\n<li>Here some different attractive ways to brand your product :<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><em>Welcome gate\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/congcho.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-663 size-full\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/congcho.jpg\" alt=\"congcho\" width=\"835\" height=\"626\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/congcho.jpg 835w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/congcho-300x225.jpg 300w\" sizes=\"(max-width: 835px) 100vw, 835px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Billboard at market\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/banghieucho.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-647 size-full\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/banghieucho.jpg\" alt=\"banghieucho\" width=\"841\" height=\"631\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/banghieucho.jpg 841w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/banghieucho-300x225.jpg 300w\" sizes=\"(max-width: 841px) 100vw, 841px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Slot and Shelftalker at supermarket<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/quaykesieuthi.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-648 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/quaykesieuthi.jpg\" alt=\"quaykesieuthi\" width=\"320\" height=\"240\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/quaykesieuthi.jpg 320w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/quaykesieuthi-300x225.jpg 300w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Topboard, lightbox at supermarket\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/hopdensieuthi.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-649 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/hopdensieuthi.jpg\" alt=\"hopdensieuthi\" width=\"384\" height=\"288\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/hopdensieuthi.jpg 384w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/hopdensieuthi-300x225.jpg 300w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Display booth\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/hienthigianhang.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-650 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/hienthigianhang.jpg\" alt=\"hienthigianhang\" width=\"640\" height=\"480\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/hienthigianhang.jpg 640w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/hienthigianhang-300x225.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Ceiling banner\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/optuong.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-651 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/optuong.jpg\" alt=\"optuong\" width=\"326\" height=\"236\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/optuong.jpg 326w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/optuong-300x217.jpg 300w\" sizes=\"(max-width: 326px) 100vw, 326px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Gondola-end \u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/dauke.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-652 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/dauke.jpg\" alt=\"dauke\" width=\"318\" height=\"232\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/dauke.jpg 318w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/dauke-300x219.jpg 300w\" sizes=\"(max-width: 318px) 100vw, 318px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>School channel :<\/strong>\n<ul>\n<li>Experienced in branding in school with a network of around 500 school, high school and universities.<\/li>\n<li>We propose various ad in school :<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><em>School gate banner<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/congtruong.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-654 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/congtruong.jpg\" alt=\"congtruong\" width=\"315\" height=\"236\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/congtruong.jpg 315w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/congtruong-300x225.jpg 300w\" sizes=\"(max-width: 315px) 100vw, 315px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Canopy\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/odu.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-656 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/odu.jpg\" alt=\"odu\" width=\"314\" height=\"236\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/odu.jpg 314w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/odu-300x225.jpg 300w\" sizes=\"(max-width: 314px) 100vw, 314px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em> Bench\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/gheda.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-655 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/gheda.jpg\" alt=\"gheda\" width=\"314\" height=\"236\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/gheda.jpg 314w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/gheda-300x225.jpg 300w\" sizes=\"(max-width: 314px) 100vw, 314px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Canteen\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/cantin.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-658 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/cantin.jpg\" alt=\"cantin\" width=\"315\" height=\"237\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/cantin.jpg 315w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/cantin-300x226.jpg 300w\" sizes=\"(max-width: 315px) 100vw, 315px\" \/><\/a><\/p>\n<ul>\n<li>\u00a0<strong>Merchandising at pharmacies:<\/strong><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><em>Co-branded signboard\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/banghieunhathuoc.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-659 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/banghieunhathuoc.jpg\" alt=\"banghieunhathuoc\" width=\"353\" height=\"279\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/banghieunhathuoc.jpg 353w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/banghieunhathuoc-300x237.jpg 300w\" sizes=\"(max-width: 353px) 100vw, 353px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Canopy<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/maiche.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-660 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/maiche.jpg\" alt=\"M\u00e1i che\" width=\"214\" height=\"274\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Mini shop:<\/strong><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><em>Shopboard\u00a0<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/dongbanghieu.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-661 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/dongbanghieu.jpg\" alt=\"\u0110\u1ed3ng b\u1ea3ng hi\u1ec7u\" width=\"315\" height=\"236\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/dongbanghieu.jpg 315w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/dongbanghieu-300x225.jpg 300w\" sizes=\"(max-width: 315px) 100vw, 315px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Shelves<\/em><\/p>\n<p><a href=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/ketaphoa.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-662 size-full aligncenter\" src=\"http:\/\/shojiki.vn\/template\/uploads\/2015\/04\/ketaphoa.jpg\" alt=\"K\u1ec7 t\u1ea1p ho\u00e1\" width=\"350\" height=\"232\" srcset=\"https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/ketaphoa.jpg 350w, https:\/\/shojiki.vn\/wp-content\/uploads\/2015\/04\/ketaphoa-300x199.jpg 300w\" sizes=\"(max-width: 350px) 100vw, 350px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>There are other forms of advertising such as<a title=\"advertising on taxi\" href=\"http:\/\/shojiki.vn\/en\/offline-advertising\/taxi-advertising\" target=\"_blank\" rel=\"noopener\"> advertising on taxis<\/a>, <a title=\"advertising on the airplane\" href=\"http:\/\/shojiki.vn\/en\/offline-advertising\/airplane-advertising\" target=\"_blank\" rel=\"noopener\">advertising on the airplane<\/a>, please kindly <a href=\"http:\/\/shojiki.vn\/en\/contact-us\">contact us<\/a> for further information.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since an estimated 70% of purchase decisions are made within the retail store itself, effective POP advertising can have a dramatic impact on sales for a particular product category or brand. A simple traditional stand at POP like product\/brand stand could maximize effectiveness on trade marketing, allows brand to run instant marketing experiments, geographically targeted&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":209,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-241","page","type-page","status-publish","hentry","description-off"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vietnam Point of purchase advertising - VN largest platform for OOH ads<\/title>\n<meta name=\"description\" content=\"Vietnam POP ads, outdoor ads agency, billboard, bus, taxi, airplane, LED, ads &amp; Vietnam largest platform for OOH ads with more than 2000 location, multi language support\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shojiki.vn\/en\/offline-advertising\/pop-point-of-purchase\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vietnam Point of purchase advertising - 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